All of our country’s resource is the best spot to officially allowed the new brand name so you’re able to Canada!

Our company is thrilled to mention one to Jacknife is actually best the fresh new wade-to-paign having Hard rock Lodge & Gambling establishment twinky win Ottawa-the fresh brand’s first-actually Canadian place! Since Hard-rock embarks towards a great $350M expansion and rebrand, we’re honoured in order to profile a venture that do not only celebrates Difficult Rock’s legacy as well as amplifies the ability for the Ottawa.

Known for taking immersive amusement feel international, the difficult Stone� is definitely a favourite international place to go for neighbors and you will people equivalent. The brand is in a vibrant day and age out of extension and you can revitalization, while the stage is determined for a grand starting off Canada’s earliest Hard-rock Resorts & Gambling establishment � with Jacknife best the fresh costs to grow the fresh wade-to-paign for their Ottawa venue.

HRI turned into the initial individually-possessed playing company designated a good U

�Our very own 350 million money expansion and you can rebranding commonly disrupt the hotel, entertainment, hospitality, and you can gaming areas inside Eastern Ontario and you may past,� claims Christine Crump, President from Hard-rock Hotel and you may Casino Ottawa. Canadians won’t must cross a boundary to play all of that Hard rock provides. Jacknife’s really works coincides to your world-classification really works and skills i submit to your travelers.�

The fresh extent from Jacknife’s works comes with a complete proper and creative growth of the latest go-to-paign, which have a pay attention to building adventure and riding wedding around the the touchpoints. The fresh new venture will embody the fresh essence away from Hard Rock’s vibrant community, guaranteeing the hole becomes an effective beacon for entertainment seekers.

�We’re pleased to work together that have an international brand name such as Hard rock at the for example a crucial minute,� claims Mikey Richardson, Co-Creator and you may Professional Innovative Manager in the Jacknife. �Top honors-up to the fresh 2025 release provides the opportunity to do anything it’s pleasant-a strategy that not only honors Hard Rock’s history plus amplifies the energy during the Ottawa.�

This relationship stresses goal-determined storytelling, with both Jacknife and hard Material Resorts & Gambling establishment Ottawa worried about curating a smooth, high-impact brand name feel that may set the fresh new phase to possess a grand opening such not one.

Hard-rock Around the world (HRI) is one of the most all over the world accepted businesses which have spots inside more 74 nations spanning 313 places that become possessed/authorized or treated Lodging, Casinos, Stone Shops�, Live concert Sites and Cafes. The Unity of the Hard-rock� globally commitment program perks people having starting what they like round the performing qualities worldwide. HRI and released a m&a called Hard-rock Digital within the 2020, an on-line sportsbook, shopping sportsbook and you can internet playing platform. Beginning with an enthusiastic Eric Clapton drums, Hard rock owns the fresh world’s biggest and more than worthwhile collection of genuine musical collectibles within more 88,000 parts, which happen to be exhibited from the its places worldwide.

S. Best-managed Business by the Deloitte Individual and Wall Roadway Diary in the 2021 and contains while the been recognized four times. Hard rock was also honored of the Forbes one of many World’s Top Employers, along with Ideal Businesses for women, Assortment and The newest Grads and you may a high Highest Workplace in the Travelling & Leisure, Playing and you can Amusement Globe. In the 2022 All over the world Playing Prizes, Hard-rock is called Homes-Centered Agent of the year to your 2nd amount of time in five age.

Hard-rock International currently retains investment levels regarding primary resource-degree rating businesses: S&P Global Reviews (BBB-) and you will Fitch Recommendations (BBB). More resources for Hard rock All over the world, visit hardrock or shop.hardrock.

Rideau Carleton Casino commercially started because the Rideau Carleton Raceway inside the 1962, as the Canada’s very first-actually ever five-eighths mile egg-shaped and also been an option element of Ontario’s utilize race people ever since. Because the introduction out of betting in the , the town of Ottawa has experienced everything $six million a-year and more than $106 billion as a whole payments having holding Rideau Carleton Casino inside the fresh new Federal Funding Region.

Which have eager anticipation of starting of your own the latest Hard rock Lodge & Casino Ottawa, Rideau Carleton Casino remains unlock 24/seven, happy to serve the site visitors with similar hard work and you can thrill. Hard-rock is actually attempting to make another type of state-of-the-ways activity studio that can in the future promote the newest renowned Hard rock brand name so you’re able to Ottawa and you can enliven the metropolis like never before. Upcoming features will include a modern lodge design which have 150 rooms, along with twenty-two suites, stretched gambling flooring as well as 1,five-hundred slot machines, forty real time-action dining table games, and you can high-restriction gambling. Travelers can enjoy over ten dining, pubs, and you can lounges, for instance the renowned Hard rock Restaurant and you can Council Oak Steakhouse. The hotel might also be the home of the newest antique Material Store, a 1,800 as well as seat Hard rock Alive venue, and you can genuine songs memorabilia.

The brand new facility is a big driver away from jobs creation and will employ more than 700 regional owners, immediately after finished. Hard-rock Resorts & Gambling enterprise Ottawa will continue the brand new customs of area financing because of local sponsorships and nonprofit partnerships, raising the life regarding citizens and you will people similar as the is founded less than Rideau Carleton Gambling enterprise.

Rideau Carleton Casino is actually manage because of the Hard-rock Global and you can ruled by Ontario Lotto and you may Betting Business (OLG). Having OLG union, Rideau Carleton Gambling establishment shows an everyday dedication to in charge betting with complete implementation of OLG’s Plays which can be recognized from RG Consider accreditation program.

For additional info on Rideau Carleton Gambling enterprise, visit rideaucarletoncasino

Jacknife is a separate, full-service creative brand name agencies headquartered inside the Toronto, Canada. With over 29 years of globe feel, Jacknife has been at the forefront of getting outstanding advertising and you will imaginative ways to a varied set of customers. By leverage the new effective mixture of strategic development, Jacknife allows brands to create high team well worth from the stamina out of advancement.